What Is a Signature Course and Why Do I Need One?

In this episode, we’re answering a question we get really often: 
What is a signature course and why do I need one? 
We're explaining the differences between a regular course and a signature course, the benefits and side effects of being known for your course, and the top misconceptions surrounding creating and selling a signature course. 


Topics Discussed in this Episode: 

  • Why should I create a signature course? (00:50)

  • Characteristics of a signature course (04:20)

  • Having ONE signature course: Launch benefits (17:00)

  • Common misconceptions (20:00)

  • Is a signature course evergreen? (23:35)

  • The benefits of doing less: Defining your signature course (26:40)

Resources Discussed in this Episode: 

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