Posts in Blogging
The Your First 1K™ Ultimate Guide To Digital Product Ideas

I am seriously so excited for this guide, and I know it will open your eyes to what is possible for you with creating and selling your own digital products!

Let's face it: creating and selling online courses is amazing (obviously I'm a big fan!), but there are tons of other kinds of digital products you can create too. Creating a course is no small task. It can take weeks to put together!

But there are other types of digital products, like we'll be showing you in this guide, that only take a few hours to put together!

Read the guide right now for 7 unique digital product ideas >>>

They are quick to create, simple to deliver, and something anyone with a few basic skills can get up for sale with some affordable tech and tools.

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Episode 051: 5 Blogging Tips for Business

In this episode, we’re giving our best blogging tips for business so you can stop screwing around and start treating your blog like the business it is. We’re talking about evergreen, pillar content that you should be creating, how you can start taking your blog seriously, and how to use your blog to grow your business. 

You might be surprised on how you can use blogging as a foundational tool for your business! Forget the rumors that blogging isn’t worth your time and energy. It’s all about putting the right strategy behind your blog so you can effectively use it as a business tool.

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Episode 049: 10 Essential Blog Post Topics

If you’re just starting a blog or need to revamp your existing blog, we’re recommending 10 blog post ideas that are “pillar,” not filler!

Pillar content means that you are creating extremely valuable, foundation content for your blog that will serve your audience and you indefinitely. Content that has long lifespan and positions you as the expert in your niche.

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Episode 048: 12 Reasons You Should Start A Blog

Is blogging a thing of the past? We don’t think so! The benefits of blogging are still relevant today, and we’re sharing our reasons of why we blog.

Blogging has one of the lowest barriers to entry into the online space. You only need your words and the internet to start, and it can cost next to nothing to share your expertise and opinion.

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Before and After: How 6 Course Creators Redesigned Their Websites for More Email Subscribers and Sales

“I don’t have a blog, can I still create a course or product?”

“I hate my website! It’s impossible to use. I can’t even edit it myself!”

“I want to start my online business, but step 1 is having a website and I literally have no tech skills and no idea where to start.”

For the past year, our readers and students have been telling us about their website struggles.

And we’ve been listening :)

So for a year, we tested and tweaked and optimized.

We studied what makes a website that converts.

Not a website that was “pretty” or “cool” - but one that actually converted MORE email subscribers and made more sales on autopilot.

How could we create the perfectly organized, optimized website just for course creators and infopreneurs like us? What would that look like?

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HOW TO BUILD AN EMPIRE WITHOUT ADS (AND WHAT TO SPEND YOUR TIME & MONEY ON INSTEAD)

The other day I did a webinar where someone asked me if I had used ads to build my business, get people to my landing pages, and register for my webinars.

I laughed, because I honestly don’t know the first thing about ads!

People in the comments and chat started saying how amazing that was...how we should never use ads because it was a HUGE feat!

Meanwhile I’m over here feeling super behind the times and stressing because we haven’t “tapped into” any paid advertising sources yet (no Facebook, no Twitter, nothing).

And then another friend on Periscope said to me in a comment:

I want to learn from you because you have actual hacks and strategies that I can implement without spending a lot on ads, but you still get huge results. Everyone else just seems to keep saying “just spend more on ads! Do fb ads! spend $xxxxx on ads!”.

Then the other day, I got an email from a reader interested in Your First 1K, but who said they weren’t sure I’d be able to help them since their niche is “banned” and not allowed to have ads on Twitter or Facebook (nothing dirty, just a finance-advice niche).

I was so surprised they assumed I focused on ad strategies, when EVERYTHING I teach in Your First 1K is organic, relationship-based, and totally free traffic and list building strategies.

I wanted to clear that up and also give my reasoning, since so many people seem shocked and curious about this topic when I mention it!

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The Truth About Content Upgrades

Guys, let's be real about this stuff. When I first started looking at this whole "blogging" thing, I couldn't help but compare myself to people like Mariah Coz and Maya Elious because they a) crush it on the regular, and b) offer amazing useful content for FREE all the time! How in the world am I supposed to compete with them?! (Turns out, I'm not. M&M are two my biggest supporters and now, they're my clients AND my friends).

One thing I've learned from them is that they've both committed to providing content upgrades with each of their blog posts. If you're a blogger and you post at least four times a month, that's a lot of content upgrades to come up with, create and distribute, am I right? Especially if your blog/biz is your side hustle, like mine is right now.

If you're beginning to feeling overwhelmed just reading that, don't! I'm going to tell you all about content upgrades and lead magnets and how to use them, plus I'm going to give you a behind-the-scenes look at my thought process when it comes to creating them.

Coming up with ideas for content upgrades

Trust me when I say you're probably over thinking it. I was, and it's something that took a while for me to get over. Mariah often preaches that it's always a great idea to give away your best stuff for free because it shows your audience that you know your stuff, and hopefully it makes them want to work with you and continue to learn from you.

My initial reaction to Mariah's advice? "True, you ARE a blogging superstar and who am I to doubt what you say? But even four blog posts a month is a lot, and while I'm great at what I do and I know that I know my stuff, what I don't know is if I have the energy to pull four content-upgrades-worth of 'best stuff' out of my hat."

Raise your hand if you've ever felt this way about blogging/content upgrades/lead magnets. My hand is waaaaay up!

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8 Ways To Keep Making Consistent Sales After Your Launch

Launching new products is fun. It’s stressful, crazy, and all-consuming - but always fun.

Having those big launches can feel like you’re on top of the wave. It feels good! You’re getting feedback. Sales are rolling in! Woohoo!

The part I don’t like?

The post-launch “dip”.

This is a real thing - people who build and launch products tend to feel a little bummed out after the launch. You have 10-14 crazy successful days - and then it just ends. And that can feel like a bummer.

Not only that - but after your launch, do you know how you’re going to keep making sales?

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