Launching new products is fun. It’s stressful, crazy, and all-consuming - but always fun.
Having those big launches can feel like you’re on top of the wave. It feels good! You’re getting feedback. Sales are rolling in! Woohoo!
The part I don’t like?
The post-launch “dip”.
This is a real thing - people who build and launch products tend to feel a little bummed out after the launch. You have 10-14 crazy successful days - and then it just ends. And that can feel like a bummer.