Posts tagged creating courses
Case Study: How Launch Your Signature Course™ Student Ashley Made $3500 From a Tiny Email List of 60 People

A few days ago I received an email from my Launch Your Signature Course™ student, Ashley. She was telling me how amazing it was that she was able to launch her course even to a tiny list and make life-changing revenue! 

I of course asked her if she would share her experience with you too!

Before taking our Launch Your Signature Course™ program, she had invested in tons of other courses about courses - but they were all theory-based and nothing actionable. Or they would leave out one hugely important thing - which left her without any results. 

After investing $23k into a course that didn't sell based on those other programs out there - she was so hesitant to join LYSC™. She told me: "Before I bought, I thought to myself, this LYSC™ program BETTER work!".

And it did. See her full story here!

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30 PROVEN, PROFITABLE COURSE TOPICS IN FRINGE, WEIRD NICHES YOU’VE NEVER HEARD OF

Guys. There’s one thing that drives me absolutely nuts about running this online business teaching online business.

People assume that only people who sell marketing advice can make real money. People literally tell me “you have it easy, you sell business training. I could never do that in my niche! I talk about saving money/quilting/holistic herbalism/whatever”.

It’s the great big internet marketing lie: that success is only for people selling “make money online!” courses and programs.

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Course Launch Collateral: All The Things You'll Make For Your Launch

It’s no secret there are about 1,000 moving parts to think about when you go to launch your first or next course.

  • There’s the tech stuff - setting up all the carts, pricing packages, upsells, and autoresponders.
  • There’s the course site - setting up the modules and lessons, uploading the content and videos, and organizing everything in a logical way.
  • There’s the sales pages, graphic design, branding, and everything “visual” you need to create.

And probably about 300 other things I’m forgetting at this moment :)

(Which is why we have an entire Course Launch Template and Process in Asana for my company, which is included for you to use and replicate in Launch Your Signature Course™).

But the thing I’m going to be focusing on today is what I call my “Course Launch Collateral”, and it’s all the content that I have to create and identify/name for our launches.

This is my “essential” launch content - things like the launch emails, the webinar content, the blog posts and more.

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The 7 Tech Systems You Need to Launch Your Signature Course

Whenever we get to talking about creating and launching online courses, the question inevitably comes up.

“But isn’t the tech stuff going to be hard?”

“Can you still create a course if you’re not tech savvy?”

 

Here’s my thought: if you’re here now reading this on the Internet, you are tech savvy enough to create and launch a successful online course. You do not need to know how to code, how to program, how to build websites, or any of that.

Today, I’m breaking down step by step the tech you need in order to launch a successful course.

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