This episode may shock you… I’m sharing both sides of the coin when it comes to making sales calls optional in your business.
In this episode, I’m talking about how I REALLY feel about sales calls, some perspectives about calls and accessibility you may not have considered, and some ideas for incorporating funnels and automated assets into your sales process, even if you love doing sales calls!
My new advanced program for course creators, coaches, consultants, and digital product CEOs is coming soon!
If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.
In this episode, we discuss:
- My take on whether or not you choose to do sales calls to enroll clients (and why I don’t care either way)
- Being aware of the ableism, privilege and accessibility issues of assuming that everyone can easily do sales calls all day
- My thoughts on the trend of “bashing” people who don’t do sales calls and what’s really going on
- Who I’m talking to when I share the option of not needing to do sales calls in your business (and who I’m not talking to)
- Some new perspectives about what other people with different life circumstances than you might be contending with, and my hope for all of us to just have some darn empathy and compassion!
- Why it’s still smart to make “sales calls optional” in your enrollment process even if you want to continue to offer them in some capacity (for your sake and to accommodate your potential clients different personalities)
- Creative ways to have a “hybrid” funnel that combines pre-recorded automated assets and funnel components with short sales calls, should you choose to incorporate them
- New ways to reframe your “free sales calls” into something that may be more productive and valuable for both parties
- How we approach answering those last little questions in the sales process through Social Selling in the DMs or messages rather than calls
- Why I started thinking beyond scheduled zoom calls as a way to support my clients in the most valuable, time-efficient and accessible way possible
- How these same principles apply to calls in the delivery of your program - and ideas for asynchronous, creative ways to support your clients at a high level without scheduled zoom calls